University of Minnesota Twin Cities Campus
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Managerial Communications (MCOM) Courses
Academic Unit: Strategic Mgmt & Entrepreneur
- MCOM 5500 - Enhancing Your Executive Image in Business Communications
- (2 cr; Prereq-MBA student; A-F only; offered Every Fall; may be repeated for 4 credits; may be repeated 2 times)
- Techniques to project executive presence in all business communications.
- MCOM 5515 - Management Communication: Writing for Influence
- (2 cr; Prereq-MBA student; A-F only; offered Every Fall)
- Equivalent courses: was MCOM 5510 until 06-SEP-22
- Many professionals find writing difficult, intimidating, and/or time-consuming. Some believe AI offers hope for quickly generating acceptable content, and it can do so in some cases, but AI only helps when a user can steer an algorithm with a strategic mindset and a strong sense of quality control. At the same time, a constantly growing body of research shows that strong writing skills are still essential for long-term career advancement and daily influence. In MCOM 5515, students study and produce an array of common written forms to practice and develop persuasive techniques that complement and enhance principles of efficient professional writing. Focusing on techniques that make writing less intimidating and more influential, course work is designed to help you identify patterns in your own writing so you can improve or alter your current approach to drafting and revision, further developing your own process for producing communication that is audience-targeted and action-oriented. The course integrates learning through small and large group discussions, in-class and out-of-class assignments, and formal deconstruction of reading materials. For many assignments, students are asked to customize requirements to their own real-world circumstances, with the final goal of creating portfolios of written work to use in their own careers.
- MCOM 5535 - Business Presentation Skills for Leaders
- (2 cr; Prereq-MBA or Mgmt Science MBA student; A-F only; offered Every Spring)
- Equivalent courses: was MCOM 5530 until 06-SEP-22
- Business Presentation Skills for Leaders The ability to deliver compelling presentations can set you apart in the professional world. Whether you?re pitching a new idea, leading a team, or driving strategic decisions, success hinges on your ability to communicate effectively and persuade your audience. This course teaches essential techniques and strategies to create dynamic business presentations in various in-person and remote business settings. You will develop communication skills that elevate your ability to lead, connect, and drive action. Through coaching, applied learning activities, and presentation opportunities you will learn to: Deliver powerful presentations that captivate and engage any audience. Harness the power of storytelling to turn data insights and research into compelling narratives. Design effective slides and visualizations to enhance your message. Handle challenging questions with poise and confidence. Apply nonverbal communication techniques to reinforce your presence and persuasiveness. Employ strategies for impromptu and conversational speaking, ensuring you're always prepared to communicate your ideas. Communicate difficult messages in contexts of crisis and change.
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